Welcome to the third day of March Book Madness! (For a complete schedule and explanation, see below this post.)
Today I have my author friend, Danyelle Ferguson, here as a guest presenter. Not only is she an amazingly talented author and blogger, but I’ve been able to work with Danyelle on the Storymakers Midwest Conference committee. She puts a lot of time and loving into the writing community, and I’m excited she took some time out of her schedule to visit with us today about some fun tips for blog tours.
So here she is.
Unique Tips to Set Up Successful Blog Tours – by Danyelle Ferguson
Most authors – no matter if they are traditionally or self published – set up their own blog tours. Some authors band together with peers who write in the same genre, then do a big blog tour or contest together (like the Massive Romance Reader Squee Moment Ahead contest). Other authors send a “Call to Review” on their blogs, social media or newsletters.
But what if you want to hit a broader market? Or to target certain niche readers? A great blog tour has reviewers with both small (100+) and big (1000+) follower counts, reviewers who have relationships with the author & those who don’t know the author, as well as covers a variety of geographical locations.